Search Engine Optimisation: The Process 12 September, 2019 | EDGE Insights | 1 min read. In today’s modern age, businesses must have an online presence and get noticed in order to make an impact. SEO (Search Engine Optimisation) is essential to achieving this. SEO isn’t just about optimising your search engine results, it also optimises websites by making them quicker, easier to navigate and more user-friendly. 75% of users never scrolling past the first page of results, and 33% of search traffic clicking on the first link alone. Attracting new business and getting ahead of the competition means that getting close to the top of the first page of search engine results is mandatory. We at EDGE Creative will work with businesses to improve their SEO rankings. We have created an infographic of our eight important steps on how we improve a business’s ranking: To find out more, email us at firstname.lastname@example.org or call us on 0121 355 8092.